5 TECHNIQUES SIMPLES DE ONE TO ZERO BOOK

5 techniques simples de one to zero book

5 techniques simples de one to zero book

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To start, everyone should be as similar as réalisable. They need to work well together. They should all be different in the same way; if they all love comic books pépite something like that it will help them to get along and to work together.

Plaisant in an indefinite world, people actually prefer unlimited optionality; money is more valuable than anything you could possibly ut with it. Only in a definite future is money a means to an end, not the end itself.

Supposé que very careful who your co-founder is. Libéralité’t ut it with just anyone. It’s like getting married. Avoid an ugly séparation by being careful who you choose for a partner.

You can be année optimist pépite you can Si a pessimist. You can have a concrete représentation of the future or Nous that’s fuzzy. And so, you can have these things in different combinations — cognition example, you can Sinon a definite optimist pépite année indefinite pessimist.

The perfect target market connaissance a startup is a small group of particular people concentrated together and served by few or no competitors.

Advertising can work for startups, too, ravissant only when your customer acquisition costs and customer lifetime value make every other distribution channel uneconomical.

Thiel cites his own successes as proof that these méthode work. After he and the other founders of PayPal sold their company to eBay intuition $1.5 billion, he went on to fund Tesla, SpaceX, YouTube, Yelp, and other companies that each became worth over $1 billion.

His emphasis throughout this first portion of the book is nous encouraging the reader to envision a world materially different from the current Nous-mêmes, and then to build it.

This unfettered growth with no material basis was unsustainable, and when that bubble burst, startups and investors learned to Supposé que cautious. They did not make big diagramme, copied other companies, and economized nous marketing. The authors believe that this reaction to the crash was année overcorrection and that, while Délicat investing is grave, no évasé bénéfice can Si made without thinking big.

Now when I consider investing in a startup, I study the founding teams. Technical abilities and complementary skill sets matter, délicat how well the founders know each other and how well they work together matter just as much.

The great clandestin of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to Nous, legendary fondateur and investor Peter Thiel spectacle how we can find singular ways to create those new things.

Joli leanness is a methodology, not a goal. Making small changes to things that already exist might lead you to a local plafond, ravissant zero to one notes on startups it won’t help you find the intact comble.

If you learn a clandestin, Si careful who you share it with. It could Sinon dangerous to reveal your knowledge. As a rule of thumb, it’s best not to share impénétrable with anyone except connaissance those you need to tell.

So you might ask: are there any fields that matter but haven’t been standardized and institutionalized?

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